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About Klaviyo

Klaviyo powers smarter digital relationships, making it easy for businesses to capture, store, analyze, and predictively use their own data to drive measurable, high-value outcomes. Klaviyo’s modern and intuitive SaaS platform enables business users of any skill level to harness their first-party data from more than 350 integrations to send the right message at the right time across email, SMS, and push notifications. Innovative businesses like Good American, Taylor Made, Skims, Stanley 1913 and more than 143,000 other paying users leverage Klaviyo to acquire, engage, and retain customers—and grow on their own terms.
At Klaviyo, we enable our clients to deliver personalized experiences at scale across email and other owned channels. By partnering with Cohley, we are helping brands make informed, data-driven marketing decisions that result in more conversions and stronger customer relationships.
Rich Gardner, Vice President of Global Strategic Partnerships at Klaviyo

Klaviyo and Cohley

The integration automates the testing process by randomly selecting from an assortment of SKU-tagged photos. By syncing with eCommerce platforms, the integration provides a holistic solution to optimizing cart abandonment emails while saving brands time and resources. In addition to generating the content, Cohley will read performance data to identify top performing photos and help brands understand what type of content performs best. This will lead to better testing, better click-through rates, and higher conversion rates. The integration is live now and both teams are thrilled to watch it expand further.

Media

Automated dynamic image testing in browse & cart abandonment emails